The Distribution Trap

Authors

Timothy J. Wilkinson, Whitworth UniversityFollow

Document Type

Article

Publication Date

9-15-2007

Abstract

It's every manufacturer's dream to get on the shelves of Wal-Mart and other mega-retailers. Too often, it turns into a nightmare.

Recommended Citation

Thomas, A. R., & Wilkinson, T. J. (2007, Sept. 15). The Distribution Trap. The Wall Street Journal. Retrieved from http://www.wsj.com/articles/SB118841591526312410